Introducing Audience Targeting To Userback

One of the great things about Userback is how easy it is to collect feedback from your website.

You simply add the widget code to your website and that’s it - job done! It’s one of the many reasons why our customers love using Userback for multiple use cases like website feedback, bug tracking, user acceptance testing (UAT), and more.

But what happens when you want to trigger the feedback widget only some of the time? For example, maybe you don’t want to ask for feedback on mobile devices. Or maybe you want to trigger the feedback widget after a user has been on the page for a period of time.

Sure, you can use our JavaScript API to specify certain triggers in code. But this requires some technical skills and you might not have access to a developer to help you out.

Thankfully though, there is now a better and more user-friendly way.

With our latest round of improvements, we’re really excited to announce that the new feature audience targeting is now available within your widget settings! It’s the perfect way to control exactly when you want to trigger the feedback widget to your users. 👊

Control Exactly When To Ask Users For Feedback

To set up your widget so that it only appears for certain users, simply use the new “Targeting” option in your Project’s widget settings.

We’ve added a number of options to give you greater control over who to show your feedback widget to. Let’s take a look at each targeting option in a bit more detail.

Collect feedback on the following devices

By default, your feedback widget will display for users on all devices. But if you don’t want your widget to display on phones for example… that’s ok. Just deselect it here.

Tip: If you want to temporarily stop the feedback widget from displaying to all users, you can just deselect all the device types here. It’s much easier than removing the widget code from your site and then re-adding it later for everyone to see again.

Choose when the widget should show on your website

On all pages where widget code is installed

This is the default option and will ensure that your feedback widget appears on every page where you’ve installed the Userback widget code.

When triggered by JavaScript API

If you use the Javascript API to trigger the feedback widget, then you probably also want to hide the feedback widget in all other instances. If that’s the case, simply select this option and the feedback widget will only display when it is triggered by the JavaScript API.

When query string is added

Did you know that you can invite a specific client (or anyone really) to give you feedback on your website? All you need to do is add the widget query string to your desired URL and then send it over to your client.

By selecting this option in your widget settings, your feedback widget will appear exclusively to people who have the URL with your widget query string.

URL Matching

With this option you can set specific URL criteria that must be met in order for the feedback widget to appear. For example, suppose you have Userback installed on all pages of a website, but there is a landing page you want to exclude it from. No problem. You can just enter the URL in here and set it to “URL is not”. This will ensure that the feedback widget displays on every page where you’ve added the widget code EXCEPT for the one that you specify.

Other URL matching options are “starts with”, “ends with”, “exactly matches”, “contains”, “is not”, and “matches regex”.

Tip: You can also use an asterisk “*” in the search string to act as a wildcard in your URL. For example, if you want the feedback widget to display on all subdomains of your site, you can set the criteria to be “URL starts with https://*.yourdomain.com”.

Sometimes you want users to be on a page for a period of time before showing them the feedback button. This is now really easy to do. Just enter your desired amount of time in here and the feedback button will appear only after that time is reached.

This option is particularly useful with user acceptance testing (UAT) as it lets users interact with your page before being prompted for feedback.

Restrict Feedback To Your Trusted Domains

We’ve also added a new option in your Project Settings that will restrict the feedback widget to display only on your trusted domains. This ensures that your widget is locked down and restricted to just the domains that you specify.

This is particularly helpful when you have the Userback widget code deployed across all of your environments. Because it means that you only have to deploy the code once, but can still easily enable/disable the widget from each individual environment by adding or removing it to the Project Domain.

Plus, we’ve also made a small improvement to our Browser Extension so that it automatically sends feedback from any of your specified Project Domains to the relevant project.

Try Audience Targeting With Userback

We hope you love these latest new features as much as we do. They’re available right now in your account in your Project’s widget settings.

If you’d like to learn more about audience targeting with Userback, check out this help article.

Please note that the new targeting features are available to customers on our Standard and Growth plans.

Not yet a Userback customer? No worries. Get started with a free account and start targeting your customers for visual website feedback today!

Try it!

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